I heard a terrible story the other day about how a dentist began a vicious negative spiral when his well-loved dental office manager retired.
When his office manager retired, he hired someone who had slightly less experience to take over. Unfortunately, she wasn’t able to grow into the position and the dentist had to start getting more and more involved in the business side of the practice. Now, instead of just practicing dentistry, he was dealing with insurance and collections and other management issues. Although he is an excellent clinician, he will tell you that he is not a great businessperson. He didn’t like dealing with the business side of dentistry and he just wasn’t very good at it.
Not long after, he started to experience a sense of burnout. Now, even the clinical side of dentistry wasn’t fun anymore. So, he decided to sell his practice. Two offers came to the table – one that met his asking price but couldn’t get financing and another offer that was $100,000 less and ready to go. Since the dentist didn’t want to give away $100,000 (who does?), he accepted the first offer. He signed a purchase agreement giving the new owners up to 2 years to get the financing while they took over the practice right away.
A Sad Story
Here’s where the story gets crazy. Since his practice has new ownership, all official mail is sent to the new owners – even though his name is still on everything – the practice and the building. He goes to work in another practice as an employee, hoping to avoid the stress of management and waits for this deal to go through. Suddenly, he is receiving phone calls from creditors saying that they haven’t been paid in 10 months and the lawsuits start to pop up. Foreclosure from the bank. Court judgments for dental supply bills. Garnishment notices. He had no idea the new owners quit paying rent and all the bills!?
Now, he’s left holding the responsibility for the new owners mistake. And, his best case scenario is to start his own lawsuit against the new owners for breach of contract. Meanwhile, his attorney tells him he better get back to work in his original practice if he wants to try to revive it and sell it to someone else! The bank is breathing down his neck and he is super stressed out. Plus, he has to quit working for the other practice where he had established a nice relationship with the staff and was very successful!
All this downhill slide for lack of a good office manager -and the serious need for dental office manager training.
Dental Office Manager Training
You can have a well trained dental office manager! And, if you are the office manager – you can find resources to increase your skills and more strongly support your practice. First of all, if your office uses Dentrix and subscribes to a customer support plan, then you have an entire Dentrix Resource Center available to help you. This online resource center offers webinars, tutorials and dozens of instructional articles designed to help you understand how to use Dentrix and work successfully in your practice. Plus, to test your knowledge, you can take a Mastery Tracks test to see how successful you are.
Another option for Dentrix and overall dental practice management training is my Online Dental Staff Training Program. This program starts at the basics and includes step by step instructions for not only using Dentrix but also setting up systems in your practice. This is a simple way to grow skills in your dental office manager and improve your practice performance. If you are a dentist feeling miserable about the practice management side of your office – Don’t let the business of dentistry drive you away from the work you love!
Click below to find out how this online dental staff training program could help your team:
Training your dental office manager is just one way to run a successful dental practice. If you’re interested in new ideas on running a dental practice, please subscribe to my weekly blog. One of the biggest challenges to managing a dental practice is managing dental insurance. With dental insurance handled, then dental marketing for new patients becomes a primary focus. In today’s day of online reviews, handling patient complaints well is essential. As your practice grows, hiring dental staff becomes more important. With 16+ years of dental practice management experience, I’m open to your questions to help you run a successful dental office.
Feel free to email me.